Market Research – Validating Your Assumptions

Market Research – Validating Your Assumptions

Organized by Community Futures Fraser-Fort George

Date/Time
Date(s) - 28/10/2020
10:00 am - 4:00 pm

Categories


Gain knowledge about your customer segments and value propositions to further develop your business strategy. You are encouraged to bring a laptop or tablet.

  • Learn sources and methods for conducting primary and secondary market research, including: industry trends, reports, and benchmarking data, demographic information, determining market size, designing customer surveys, utilizing focus groups, customer segment and target market profiling, competitive analysis, and SWOT analysis.
  • Use market research to understand your customer segments and design your value propositions.
  • Analyze data and interpret information to strategically project sales volumes in your market area.
  • Begin exploring industry research and creating customer survey tools in the classroom.
  • Incorporate your market research into a business plan.
Event Price: $80.00

Contact For More Information:

The latest updates, delivered right to your inbox.

Subscribe to our eNewsletter today and get the latest business resources, updates from community leaders, and ideas on how to support our city.